# Drive revenue and exceed shopper expectations

Deliver engaging, on-brand post-purchase order tracking experiences that expand incremental revenue, reduce call center costs, and build loyalty.

## Drive engagement in all the moments that matter

Shoppers are highly engaged after completing a purchase. Offer an exceptional post-purchase experience through customizable, curated tracking pages to reinforce loyalty, enhance satisfaction, and drive repeat business.

50%
decrease in

call center costs

Free up your support team to focus on high-value inquiries by providing beautiful tracking pages that are updated automatically.

**+** **10**%
higher

conversion rates

Leverage cross-sell and upsell opportunities with contextual, relevant marketing messages in post-purchase communications.

**3.2** x

tracking page

visits per order

Take advantage of post-purchase moments when consumers are most engaged to build loyalty and foster additional purchases.

Anticipation. Relief. Joy!

## **Create memorable**  **post-purchase experiences**

### Contextual, branded tracking pages

Build beautifully branded tracking pages that can be completely customized based on an order's shipment status and consumer's locale.

### Engaging post-purchase marketing

Use post-purchase touchpoints to deliver marketing assets and dynamic product recommendations to drive new revenue.

### Proactive order status notifications

Keep consumers informed. Proactively message opted-in consumers with SMS order updates.

### Shipment performance monitoring

Make sure your orders arrive on time. Investigate delivery exceptions and ensure smooth e-commerce operations.

### Extend post-purchase to your website

Easily embed any element of your tracking page such as estimated delivery dates, marketing assets or product recommendations to any page on your website.

## Design bespoke and contextual consumer journeys

Use the self-serve track page editor to build unique experiences with complete brand control and flexibility.

### Provide the right experience at every step

Every moment is unique—encourage consumers to opt-in to notifications when items have just shipped, provide support if items are delayed or encourage new purchases when items are delivered.

### Deliver highly-engaging marketing campaigns

Schedule seasonal and locale specific marketing campaigns and measure performance to drive additional revenue and engagement.

## The only operating system for post-purchase

Delivering great consumer journeys requires continuous improvements. Leverage advanced capabilities to extend tracking pages, improve logistics and resolve customer issues.

### Extend ‘post-purchase’ to any page of your website

Design once, deploy everywhere. Embed any tracking page module into any webpage of your own website. From estimated delivery dates, marketing assets or product recommendations - make it a seamless experience.

### Resolve in-flight delivery exceptions to improve customer experience

Proactively address delivery issues before shoppers experience them. Reach out to the consumer to improve their experience with your brand, whether that's with a reorder or a refund.

### Provide quality customer support and quicker package resolution

Package incidents are inevitable. Empower Support reps to care for customers through the Track app for Customer Service Platforms: Salesforce Service Cloud, Gladly, and Zendesk.

## Frequently asked questions

## **What is ecommerce order tracking and why is it important?**

Ecommerce order tracking lets customers see real-time updates on their purchases, from processing to delivery. A clear tracking experience builds trust, reduces “Where is my order?” inquiries, and increases repeat purchases.

## **How does ecommerce order tracking improve customer satisfaction?**

Transparent order tracking keeps customers informed and reduces anxiety about when their purchase will arrive. By proactively sharing updates and delivery timelines, retailers can prevent frustration and build loyalty.

## **What should a great ecommerce order tracking page include?**

A great order tracking page should show shipment status, estimated delivery date, carrier details, and any delays — plus match your brand’s look and feel. Adding helpful content or product recommendations turns tracking page visits into engagement opportunities.

## **How can retailers reduce customer service calls with order tracking?**

Accurate ecommerce order tracking reduces “Where is my order?” inquiries by giving customers self-serve visibility into their shipment status.

## **How can ecommerce brands personalize the order tracking experience?**

Personalized order tracking includes branded visuals, customer name greetings, relevant recommendations, and tailored shipping updates. By turning tracking into a branded touchpoint instead of a generic carrier page, retailers can strengthen relationships, encourage repeat purchases, and increase click-through rates from tracking pages by up to 25%.

## **What is Narvar Track?**

Narvar Track is a branded ecommerce order tracking solution that helps retailers keep customers informed post-purchase. It provides real-time shipment updates and accurate delivery estimates in a branded environment.